Blog

Insights on roofing sales, canvassing strategy, and storm response.

Jul 27, 2026

How to Prevent Roofing Contract Cancellations in the First 72 Hours

The 3-day rescission window is when most cancellations happen. A clean process in those first 72 hours cuts your cancellation rate from 15 percent to under 5 percent.

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Jul 25, 2026

Must-Have Clauses in Every Roofing Sales Contract

A bad roofing contract is worse than no contract. Here are the seven clauses that keep you out of court and the one clause that will get your license revoked.

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Jul 23, 2026

Beating the "My Deductible Is Too High" Objection on Insurance Roofs

The deductible objection kills more insurance roof deals than damage disputes. Learn to reframe ACV versus RCV, explain supplements, and show homeowners the real out-of-pocket math.

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Jul 21, 2026

The 30-Day Follow-Up Sequence That Closes Inspection-Only Leads

Most reps walk away from an inspection that did not sign same-day. The top 10 percent run a 30-day follow-up sequence and pull 25 to 35 percent of those leads back. Here is the playbook.

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Jul 19, 2026

Commission Clawbacks: The Policy That Keeps Your Reps Honest

A clean clawback policy protects your margin when deals cancel, insurance denies, or checks bounce. Here is how to write one that reps will actually sign and respect.

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Jul 17, 2026

1099 or W-2: How to Classify Your Roofing Sales Reps

Misclassifying a roofing rep as a 1099 when they should be W-2 can cost you $50,000 or more in back taxes and fines. Here is how to stay on the right side of the line.

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Jul 15, 2026

First 10 Customers for a New Roofing Company: The Playbook

You cannot wait for referrals when you have zero customers. Here is the 60-day playbook for getting your first 10 deals closed from cold start.

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Jul 13, 2026

Initial Capital to Start a Roofing Business: The Real Numbers

You can start a roofing business with $15k but most people need $35k to $50k to do it right. Here is where every dollar goes before your first paycheck.

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Jul 11, 2026

Insurance You Need for a Roofing Business: Beyond General Liability

General liability is table stakes. Workers comp, commercial auto, and E&O are where real roofing companies separate from garage operations. Here is the full stack.

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Showing 217-225 of 288 posts